The CIA has at last joined the Twitter party, must we Follow it?

http://johnrosenbaumlaw.com/2014/06/the-cia-has-finally-joined-the-twitter-party/
The CIA has at last joined the Twitter party, must we Follow it?
The Federal bureau of investigation has one. The NSA has one. Even the White House has one (well, two). The moment has now come for the Central intelligence agency to have one.
Twitter has become the platform for huge and fairly mystical federal government establishments to link up with the individuals they’re charged with looking over. Of course the short 140 character messages coming out of these organizations are truly the calculated words of an individual or small collection of individuals tasked with promoting positive public opinion, such as this first tweet posted yesterday:
“We can neither confirm nor deny that this is our first tweet” - @CIA
Pretty funny right? The genius part about organizations such as the CIA or NSA having social media accounts like Twitter, is that they are light-hearted digital facades for groups which have an unfortunate tendency to regularly breach our trust in very serious ways. Let’s be honest in saying that the daily operations of the CIA are fairly unknown to those who lack the authorization. Speculation is rampant and often detrimental to their image, and like any government institution, the CIA is not impervious to public opinion.
It is for this reason that the first tweet you see above is such well executed strategy. In one short message it tells the audience that yes, the speculated and threatening Central intelligence agency that you have come to know is now right here on Twitter, but that that CIA really has a lighter side to it that you may not have known before.
So now rather than depending on a collection of faces associated with the CIA (or lack thereof), it can promote an image of itself to the public that is more empathetic. It’s no coincidence that this was posted on a Friday (when people are looking forward to the weekend) in the morning (giving it sufficient time to spread all through social media before professionals go home for the weekend).
Whenever all of us think about the actual operations of the Central Intelligence Agency we shouldn’t allow a good Public relations marketing campaign get in the way of their accountability to the public.
With that said, will I follow @CIA on Twitter? They’ve been covertly following me and everyone else for the better part of a century, about time we had the opportunity to do the same to them…even if they’re only showing us what they want us to see.
You can follow me on Twitter at @jRosenbaumLaw